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CORPORATE
EVENT PLANNING TIPS
Your Keynote Speaker
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A
speaker can make or break any business meeting. If you are paying
him/her to motivate or present pertinent information to your group,
you need to treat him/her like the professional that (you hope)
he/she is.
Upon
Arrival
The initial impression that your speaker gets upon arrival at
the business meeting site will set the tone for his presentationand
his entire stay. It will only take a few minutes to impress him/her
with your consideration.
- Guarantee
arrival for your speakers hotel room and check him in
before he/she arrives. Check the room to make sure everything
is in order. Arrange for direct billing to your organization.
This eliminates paperwork for you after the event, and makes
check-in and-out a painless experience.
- Leave
a message for your speaker to receive upon his/her check-in.
Indicate your room number, or how he/she can get in touch with
you when he/she arrives.
The Day of the Presentation
One of the most frequent comments from speakers is that the time
allotted to their program was not available because everything
ran a little late. Remember, your speaker has prepared the
presentation based on your original instructions. Asking him/her
to change it at the last minute is not fair to him/her or the
audience.
- Start
on time, even if others wander in late (both at the beginning
of the meeting and after breaks). Not only does this start you
off on the right foot with your schedule, it also shows respect
to those who made an effort to be there on time.
- Build
some "flextime" into your agenda. For example, 20-minute
breaks can be shortened to 10 minutes when you need to gain
time.
- Remind
all speakers (paid, introducers and others) of their allotted
time. Place a timepiece on the podium (and set it 5 minutes
ahead!).
- Use
a timekeeper. He/she should stand at the back of the room and
hold up a hand for time cues that indicate 10 minutes remaining,
5 minutes remaining and 1 minute to wrap-up. This is especially
important for senior executives, who often tend to get off-focus.
Make sure everyone understands the meaning of the cues.
Dont Stub Your Toe
As the saying goes "it's all in the details." Remembering
the little things will help make your business meeting a success.
- Make
sure that the speakers introduction has been given to
the person who will introduce him/her.
- Instruct
the introducer to deliver the introduction exactly as it was
prepared by the speaker.
- Ensure
that the speakers name is spelled correctly on the printed
program and on his/her name badge.
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